Term: Engagement 

Definition of "Engagement " by Sutherland Shire Web Design: In the context of web development and digital marketing, "Engagement" refers to the interaction between users and a website or application. It measures the amount of attention a user pays to a site or app, often reflected through actions like clicks, shares, comments, likes, time spent on a page, or any other interaction beyond simple page viewing. High engagement implies that users find the content or functionality of the site/app valuable or interesting, leading to repeated visits or prolonged sessions.