Term: Google Business Profile Optimisation


Definition of "Google Business Profile Optimisation" by Sutherland Shire Web Design: Google Business Profile Optimization refers to the process of enhancing and updating a business's profile on Google to improve its online visibility and ranking in Google's search results. This includes updating all business information like address, contact details, operating hours, adding high-quality photos, responding to reviews, and making use of all the features offered by Google Business Profile (formerly Google My Business) to ensure that the business profile is complete, accurate, and optimized for the best possible visibility. This helps businesses attract more customers, stand out from competition, and increase their online presence.